Combine the small-town atmosphere of a beach community parade, throw in a dash of Santa Claus, and mix with the official lighting of a remarkable town on Florida’s Emerald Coast, and you have the perfect makings to kick off the Holiday season in beautiful SEASIDE®.
The South Walton Holiday Parade begins at 4pm in Seagrove Beach and proceeds west to the community of SEASIDE®. Once Santa arrives, it’s party time in the SEASIDE amphitheater with holiday festivities and of course pictures with the jolly-bearded one. Soon, the master of ceremonies asks all the kids to the stage to sing to the crowd of smiling faces, and after a few verses of “Jingle Bells,” the countdown begins in unison to Turn on the Town.
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